Hanpai's apparel sales of 30 billion yuan this year increased by 50% in online sales

The pressure caused by the continuous rise of various raw materials has not stopped the pace of development of the Wuhan garment industry. Yesterday, it was learned from the annual meeting of the Wuhan Garment Merchants Association that in 2011 the city’s apparel sales revenue reached 30 billion yuan, nearly double the 2010 sales of 15.5 billion yuan.

This year, the cost of raw materials and the increase in the cost of labor for enterprises have brought enormous pressure for the survival of more than 1,600 garment companies in Wuhan. In order to get rid of the plight, more than 20 Wuhan clothing companies in Beijing, Shanghai, Shenzhen and other cities, heavily recruited designers, set up clothing design studio.

In addition, a large number of apparel companies have begun to try new sales models - open online shop selling clothes, online sales increased by an average of 50%.

Liu Shuren, president of the Wuhan Garment Merchants Association, said that thanks to these two major adjustment strategies, Han school clothing has gained momentum this year. According to incomplete statistics, in 2011 the city’s apparel sales revenue reached 30 billion yuan, and foreign exchange earned through exports reached 500 million US dollars. (

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